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Built by someone who keeps businesses' technology running, with someone who runs one

Brad Crump

Co-founder · Technology

Madison, Wisconsin

Jeff Liggon

Co-founder · Coaching & operations

Owner, The Fit

ClassPulse is built by Brad Crump, a technologist with 30+ years in IT and the founder of Crump Tech, a managed IT services company serving businesses in the Madison, Wisconsin area. Brad has spent his career being the person businesses call when their technology has to just work — and ClassPulse is that same standard applied to studio software.

Jeff Liggon runs The Fit, a personal-training business that lives on ClassPulse every day. The coaching side of the product — the program builder, client logging, assessments, template groups, the TrueCoach import — was built on his floor, with his clients, to his standards. When something is clumsy for a coach at 6am, Jeff is the one who says so.

That matters when you're trusting a platform with your schedule, your billing, and your clients' information. This isn't a side project from a growth team chasing a market — it's software from people whose own businesses depend on it working.

Why we built this

Working with activity businesses on the IT side means seeing the same problems over and over. The owner up at 11pm untangling a billing error their software created. The studio that signed up for a legacy platform and spent weeks in onboarding calls before they could publish a schedule. The parents fighting a portal that looks and behaves like it was built in 2010 — because it was.

The incumbents in this space work, mostly. But they're slow, they're clunky, they charge for every add-on, and they treat onboarding as a professional-services engagement instead of a sign-up form.

ClassPulse is what happens when you start from scratch with modern technology and a simple question: what would studio software look like if it were built today — by someone who already spends every day keeping businesses' technology running?

Simple by default

No training manuals. If it's not intuitive, we redesign it. Your front desk staff should be up and running in minutes, not days.

Studio-first

Built specifically for class-based businesses, not adapted from generic fitness software. Every feature exists because studio owners asked for it.

Transparent

Honest pricing, no hidden fees, no annual lock-in. You can see exactly what you'll pay and leave whenever you want.

Get in touch

Have a question or want to learn more? Drop us a line — or email hello@classpulse.pro